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Charlotte Film Festival

Client had limited budget and wanted to get word out among the 'movers and shakers' of charlotte that festival was coming to town. Backdrop was designed to match campaign look, and specific people invited to say one word that not only describes their role in their career, but also describes what the festival is all about; "Talent" includes Mayor Pat McCrory, FOX newscaster Morgan Forgerty, Pure Creative's own CEO Maggie Sargent, and more